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Oct 07, 2009 15:27 EEST
October 7 (SeeNews) - Serbian commercial radio and TV broadcaster Pink International Company, part of Pink Media Group, plans to enter the Slovenian market in 2010, online trade news publication BroadbandTVNews reported on Wednesday.
Pink’s owner, Zeljko Mitrovic, has earmarked 10 million euro ($14.7 million) to launch a new channel in Slovenia, named Pink.Si., BroadbandTvNews (www.broadbandtvnews.com) reported, quoting digital TV magazine SATKurier.
The channel is likely to be entertainment-based and distributed by Serbia Broadband's direct-to-home (DTH) platform Total TV, located at the 16 degrees East position, the article said.
Pink TV already has a Slovenian subsidiary and recently applied for a licence to operate a digital TV service in the country, it added.
Serbia Broadband (www.sbb.rs), majority-owned by Mid Europa Fund Management Company, offers a variety of cable TV, Internet and DTH services in the Adriatic region.
In addition to its home market, Belgrade-based Pink Media Group (www.pinkmediagroup.net) has operations in Macedonia and in Bosnia and Herzegovina. It comprises seven legally and financially independent companies, according to the group website.
The group’s operations span filmed entertainment production, radio and television broadcasting, satellite tv production, music recording, optical disc media replication and executive/VIP aviation services.
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