JTI Bulgaria appoints new CEO

Mihov, the first Bulgarian on this position, will replace Charles Cunningham-Reid, who served as a country manager so far, the company said in a statement.

Cunningham-Reid will head the Consumer and Trade Marketing department for Bulgaria and Romania.

Mihov has been commercial director for JTI Bulgaria since 2008. He has 20 years of experience in the sector.

JTI is a Geneva-based tobacco company. The brands it produces include Winston, Mild Seven and Camel.