November 10 (SeeNews) - Dutch-based United Group, a leading telecommunications and media services provider in Southeast Europe, said it has made a strategic investment in Marquee TV, a global specialist streaming service for arts and culture.
The investment is part of 6.7 million British pounds ($9.1 million/7.8 million euro) in a Series A funding made by United Group and international media company Viasat World to accelerate the upgrade and global rollout of Marquee TV’s platform, United Group said in a press release on Tuesday.
The funding received from the two investors will be used to enhance Marquee TV’s content proposition with more originals and exclusives, particularly in support of the hottest new talent, United Group said.
“Arts & culture is one of the last unexploited global content verticals. Marquee TV has built the foundations of a brand that can roll up this opportunity in every major market," Victoriya Boklag, chief executive of United Group, said.
Launched in 2018 and dubbed "Netflix for the arts", Marquee TV is the world’s leading performing arts streaming service with subscribers in over 100 countries.
(1 British pound = 1.1702 euro)