April 26 (SeeNews) - Romanian-based digital platform for marketing content creation ProductLead said on Monday it attracted 600,000 euro ($726,000) for further development and expansion from venture capital fund Sparking Capital and two investment funds.
The financing was coordinated by Sparking Capital, an early stage venture capital fund based in Bucharest, as lead investor, in partnership with Bulgaria's Eleven Ventures and Sweden's Founders Bridge, ProductLead said in a press release.
ProductLead’s target is to grow its team and gradually win foreign markets, especially in Central and Eastern Europe, Germany, Austria and Switzerland, and the Nordic countries, it said in a press release.
Furthermore, ProductLead wants to strengthen a set of strategic partnerships with major players in ecommerce, marketplace, and tech marketing tools.
Founded in 2017, ProductLead aims to become the leading social media marketing content creation platform by democratizing access to content creation through social data analytics, automation, and integrations.
($=0.8265 euro)