The Advertising and market research industry in Bulgaria was represented by 4,064 companies at the end of 2018, compared to 4,016 in the previous year and 4,040 in 2016.
The industry's net profit amounted to BGN 124,877,000 in 2018.
The industry's total revenue was BGN 1,495,671,000 in 2018, up by 7.39% compared to the previous year.
The combined costs of the companies in the Advertising and market research industry reached BGN 1,354,001,000 in 2018, up by 7.01% year-on-year.
The industry's total revenue makes up 1.51% to the country's Gross domestic product (GDP) in 2018, compared to 1.45% for 2017 and 1.54% in 2016.
A total of 8,929 people were employed in the Advertising and market research industry in 2018, compared to 9,155 in 2017 and 9,142 in 2016.
Most of the companies in the industry are based in Sofia, followed by Varna and Plovdiv.