September 5 (SeeNews) - Polish-listed Orbis Hotel Group, the strategic partner of AccorHotels in Eastern Europe, has said it plans to expand its presence in Southeastern Europe by opening a total of seven hotels in four countries of Southeastern Europe.
in the coming months, the company plans to open the Mercure Sighisoara Binderbubi, Ibis Styles Arad and Mercure Bucharest Unirii hotels in Romania, Mercure Belgrade Excelsior in Serbia, Novotel Sarajevo and MGallery by Sofitel Tarcin Forest Resort & Spa in Bosnia, as well as Mercure Tetovo in Macedonia, Orbis said in a statement on Friday.
"We want to speed up the asset-light development and make AccorHotels brands even more visible in the region and in new emerging markets such as Serbia, Croatia, Romania, Slovenia or Bulgaria," the CEO of Orbis, Gilles Clavie, said in the statement. "Therefore we have reorganised our development team in the region so that we can better achieve our goals."
The company has appointed Frank Reul as head of development of Orbis. Reul will now lead all Orbis Group asset-light development activities in Eastern Europe (franchise and management contracts), reporting directly to the management board of Orbis, the hotel group said. Since 2014 Frank Reul has served as Orbis & AccorHotels area general manager for Romania, Bulgaria and Macedonia.
Orbis comprises 120 hotels and is the sole licensor of all AccorHotels brands in 16 countries including Bosnia, Bulgaria, Croatia, Czech Republic, Estonia, Hungary, Latvia, Lithuania, Macedonia, Moldova, Montenegro, Poland, Romania, Serbia, Slovakia and Slovenia. It offers a total of 20,000 rooms.