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Aug 03, 2023 11:51 EEST
August 3 (SeeNews) - Bosnia and Herzegovina-based software company Rolla said on Thursday it has raised 6.3 million euro ($6.9 million) in a seed funding round, the largest in Central and Eastern Europe (CEE) for a fitness tech startup.
The round was led by Mate Rimac, Croatian entrepreneur and CEO of electrified vehicle technology company Rimac Group, and Romania-based Hellen’s Rock, the family office of entrepreneur Sacha Dragic, Rolla said in a press release.
With the funds, Rolla plans to establish a regional development hub in Bosnia and a European commercial hub to expand into Western Europe and grow its customer base.
Rolla operates a social fitness platform that helps users track, compete and have fun while working out - outdoors, indoors, and virtually.
The company rolled out beta versions of its Rolla One and Rolla World apps for early adopters earlier this year. The full versions will be ready to launch in the first quarter of 2024, the press release read.
($ = 0.915939 euro)
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