September 12 (SeeNews) - France's Publicis Groupe acquired Romanian media communications agency Zenith, which was previously an affiliate agency, the French company on Thursday.
Following the acquisition, Publicis Groupe's media network ZenithOptimedia will take full control of the Romanian company, Publicis Groupe said in a statement.
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Based in Bucharest, Zenith Romania has more than 50 employees. The agency’s client portfolio includes international and local brands such as Carrefour, Reckitt Benckiser, L’Oreal, Nestle, ING Group and Mercedes-Benz.
The value of the deal was not disclosed.