September 15 (SeeNews) - French e-gaming solutions provider 52 Entertainment said it has acquired Bulgarian games development studio Casualino, thus boosting its region-specific capabilities, in board and card games in particular.
The transaction is a key acquisition for the French company, setting it on track for its goal of becoming a major global digital company in the entertainment industry, 52 Entertainment said in a press release last week.
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The financial terms of the transaction remained undisclosed.
The target business is valued at around 90 million levs ($46 million/46 million euro), Bulgarian business daily Capital reported.
Founded by current CEO Radostin Petrov, Casualino is a subsidiary of Varna-based Zariba Group, which specialises in mobile games development and publishing. Launched in 2014, Casualino has focused on developing multiplayer and single-player card and board games online, with its products built on HTML5 and suitable for mobile and web gaming.
The acquired company has around one million monthly active users, across 42 live games, with brands popular in France, Bulgaria, Saudi Arabia and the U.S.
The deal will enable Casualino to access 52 Entertainment's capabilities in strategic deployment through technology functionalities, marketing, data sharing and worldwide cross-functional opportunities, the French company said.
Paris-headquartered 52 Entertainment has offices in 19 countries with over 200 staff. It is best known for online bridge and tarot games as well as e-sailing, which it expanded after the 2021 acquisition of online sailing simulator Virtual Regatta.
(1 euro = 1.95583 levs)